Biden’s team brutally mocks Trump in possible messaging shift
President Joe Biden’s campaign team is starting to turn up the heat on Donald Trump in what may be a bid to increase their attacks on the former president as the country looks ahead to the 2024 election in November.
The former president has found himself in a lot of trouble over the last few weeks and it looks as if Biden’s team is starting to use Trump’s growing problems—and his irrational responses to them—to their own advantage.
Biden’s team didn’t hold back in mid-March when they “lobbed attacks on his war chest after his campaign finance numbers showed him lagging,” wrote The Hill journalist Alex Gangitano in a recent article on the situation.
Biden himself has even gotten in on the action, telling a crowd at a campaign event in Dallas that “a defeated man” approached him the other day, complaining all about the money problems he was experiencing.
“Mr. President, I have crushing debt, and I’m completely wiped out,” Biden claimed that the man said, going on to add that he replied: “Donald, I’m sorry. I can’t help you.” That comment earned Biden a healthy laugh.
While Biden’s remarks about Trump may seem like normal political jostling, they might have been the testing of a new strategy from his campaign, one aimed at attacking the former president with a taste of his own medicine.
Biden’s messaging new messaging strategy hasn’t been officially acknowledged by anyone in his campaign. But it is clear from recent messaging that something has changed with how Biden and his team are approaching dealing with Trump’s actions in public.
On March 25th, Biden’s campaign went after Trump in an unusually vicious way after a wild and compelling press conference following a tough fight with Judge Juan Merchan, rejected Trump’s request to delay his criminal hush money trial.
Rolling Stone reported that Trump was “livid at the ruling” and that feeling came across while he was talking to the press. “This is a pure case of voter intimidation and election interference, and it shouldn’t be allowed to happen,” Trump explained.
“They decided to wait until now, just during the election,” Trump added, “so that I won’t be able to campaign. I will be appealing this.” It was likely the former president’s complaints were what spurred such a vicious response from Biden’s campaign team.
Shortly after Trump’s remarks, Biden’s team posted a mean response on Twitter to the former president’s press conference. "Donald Trump is weak and desperate - both as a man and a candidate for President,” the statement began.
Photo Credit: Twitter @BidenHQ
“He spent the weekend golfing, the morning comparing himself to Jesus, and the afternoon lying about having money he definitely doesn't have” the statement added, and yes he really did compare himself to Jesus, reposting a message equating their persecutions on Social Media during Holy Week.
“His campaign can't raise money, he is uninterested in campaigning outside his country club, and every time he opens his mouth, he pushes moderate and suburban voters away with his dangerous agenda,” Biden’s team continued.
“America deserves better than a feeble, confused, and tired Donald Trump,” the attack was vicious but the strategy behind why Biden’s team attacked Trump personally rather than his legal woes might have a lot to do with changing his image.
Former Biden White House spokesperson Alexandra LaManna told to The Hill that the former president was nothing without his brand, so attacking Trump’s wealth and other aspects of his image could help dispel the story surrounding him,
“The campaign is reminding voters that it’s a facade, and that he is actually having a hard time with money: he owes a ton of money in a fraud case, and he’s struggling to raise money from the donors paying his legal bills,” LaManna explained.
Whether or not such a strategy will work has yet to be seen. But if the Biden campaign team does continue attacking Trump personally, it could make 2024 a wildly interesting election year. But that might not be good for the country.